I was fascinated to read about Amazon CEO Jeff Bezos mention two things this week in a press appearance “Consumer Drones” & “Private Cloud”. Amazon as a company still continue to impress me, they are always at the bleeding edge and tend to see or imagine a long time before the remainder of the industry catches up.
Firstly lets take the word private cloud which Amazon go to lengths never to mention. Earlier in the year I blogged about the potential rumours that Amazon were building a CIA private cloud and the implications that this could have on competitors, please see the link below.
So it seems that this was not media hype and in fact this is a reality, So if you put two and two together and think if Amazon are embarking on a large scale secure cloud with the CIA they will surely apply the lessons learnt there and be even more formidable in the market place. This is certainly a wake up call for the old school of the industry who will not move PROD & enterprise workloads in to the cloud? It seems more and more now that Amazon are targeting this sector and with their pricing model and success you would not bet against them achieving such a feat. Amazon are the dominant player in this arena but they have mostly focussed on public cloud and if they can make the CIA cloud work then surely others would follow.
The market share for cloud at the moment seems to be ramping up even more, with VMware announcing at VMworld 2013 the vCloud Hybrid services and drawing a line in the sand to target Amazon. It will be fascinating to see what un folds with this next year.
Secondly Jeff talked about consumer drones, and this fascinated me. Small electrically powered “octocopters” (Amazon Name) will deliver lightweight consumer goods in urban areas with a distance of 10 miles. This is to drastically cut down energy costs from fuel and traffic in built up areas. The whole thing seems like something out of a Sci-Fi movie though, imagine a drone landing on your front garden delivering a package, I think it would be fantastic. Obviously this is all still in the R&D phase right now and there would be endless amounts of testing and red tape to get through but just think if anyone can do this it would be Amazon!
Food for thought anyway!